Dunno if this might work for the front page: I think it needs to be embedded:
<object width="621" height="293"><param name="movie" value="http://www.starwars.com/games/playnow/crawl_creator/SWcrawlWidget.swf?cs=rwc5u853qg&pauseBefore=true"><param name="wmode" value="opaque" /><embed src="http://www.starwars.com/games/playnow/crawl_creator/SWcrawlWidget.swf?cs=rwc5u853qg&pauseBefore=true" width="621" height="293" wmode="opaque"></embed></object>
